FIRST, HOW I GOT STARTED
After 17 years advertising some of the most beloved brands; Starbucks and Apple to name a few. Not one but two international moves (San Francisco to Copenhagen to London). And turning 40! I decided to trust my gut and turn a hobby into my 2nd career chapter.
Ensuring I had the best foundation and functional skills, I enrolled at the London College of Style (LCS) graduating with a distinction in Personal Styling.
As a qualified Personal Stylist, I combine my love of clothes and styling with my attention to details, and genuine happiness of helping others curate looks they love. Part of this is through sharing all the trends and brands I have discovered through my travels and international moves - opening up a new world to those clients afar.
My goal is to make women look and feel amazing, through their relationship with clothes, their body and their closet.
Welcome to my next chapter,
I hope to be a part of yours.
- Juli
WHEREWE SHOP
In-person London: Harvey Nichols*, Selfridges, nicer High Street brands (in the areas of King's Road, Marylebone, etc.) - Jigsaw, BA&SH, ME+EM, etc. Along with vintage and rental services.
US (remote): Everywhere - the .com world is wide :) but I try to keep to the major players: Shopbop, Nordstroms, Bloomingdales for ease with shipping & returns, but I also sprinkle in smaller independent sites as well that carry smaller, less known brands and support small businesses. I've also found that some of those bigger sites above now carry many of my favorite European smaller labels that were once not available in the US!
In-person Portland: Washington Square, Nordstrom (downtown & WS) & local boutiques (Lake Oswego, Pearl District)- pending the client brief, I may source from online for smaller / European brands as supplement.
* I am a member of the Harvey Nichols Stylist Club which allows you a host of benefits as my client.
“Juli literally gave me an approach that’s scalable! I don’t know how else to explain it. I learned how to “build” outfits in a way I never knew before, which gives me confidence and speed to prepare for the day! But she ALSO gave me insights into totally unique brands and fashion choices that were customized to me, simultaneously getting me outside of my comfort zone (but in a very Ellen way) and operationalizing my personal brand!”
- Ellen, San Francisco | Remote Edit & Shop
MY SHOPPING
PHILOSOPHY
I believe in timeless style over micro trends driven by fast fashion.
Quality over quantity.
Natural fibers over synthetic.
I support brands that invest in their supply chain; and ensure both the materials and labor practices are carefully considered.
The choices we have as consumers may seem small on an individual level, but collectively have immense impact for good and bad.
When clothing is too cheap the "cost" is sadly paid elsewhere.
A big part of my "less is more" approach is buying the best quality available within ones budget; and I am always on the hunt for a good deal to achieve that. Vintage, second hand and rental services are also key; and are apart of my service offerings.
I also recommend a style analysis and wardrobe edit prior to shops, as this helps us be more mindful with what is added, making sure it aligns with your style for the long run and does not duplicate what you already own.
My goal for you is to add pieces you continue to pull out, season after season that stand the test of time - both in style and quality.
THE PRACTICAL BITS
Appointments: In-Person appointments typically take place mid-day (in the 11am - 5pm window) M-F. And I reserve evening time slots for remote calls with US.
Payment: Services to be paid in full at time of booking. UK (GBP) payments can be paid via bank transfer. US (USD) payments can be made via PayPal or Venmo.
Cancellation Policy: 14 days notice is required to roll over to a new appointment date or cancel. New date will then need to be secured at time of cancellation. If cancelled in full, an admin fee of £75 will be charge.
“I really enjoyed the colour analysis session with Juli, and I couldn't be happier with the results! Her insights and recommendations were spot on, and I can't wait to put her tips into practice. I would highly recommend Juli’s colour analysis service to anyone looking to discover their true colours and taking their personal style to the next level!❤️🌈”
- Svitlana, Surrey, Colour Analysis
BENEFITS OF HIRING ME
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You will gain clarity on style based on your personality and body shape
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Build up your confidence
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Save you time & money (no more impulse buying with regret)
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No more wardrobe overwhelm - the dreaded “I have nothing to wear” when you look into your full wardrobe
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Complements inbound!